Key Patient Outreach Strategies
Key Patient Outreach Strategies to Transform Patient Care and Experience
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Key Patient Outreach Strategies to Transform Patient Care and Experience
The highly competitive healthcare landscape and the growing consumerism have given patients endless options to choose their care providers giving the edge to providers that integrate the most effective patient outreach strategies.
Patient Outreach is one of the critical processes that Hospitals and Practices need to focus on, as patient journeys most often begin with patient outreach. Automated Patient Outreach programs also enable healthcare organizations to connect and collaborate with patients seamlessly and efficiently.
The highly competitive healthcare landscape and the growing consumerism have given patients endless options to choose their care providers giving the edge to providers that integrate the most effective patient outreach strategies.
As simple as this may seem, the fact remains that several Hospitals and Practices fail to implement a proactive patient outreach strategy—expecting patients to take initiatives in scheduling appointments and follow ups with the healthcare facility—resulting in increased rates of no-shows and missed appointments. What’s more, it’s reported that no-shows alone cost the U.S Healthcare system a staggering $150 billion a year and individual Physicians about $200 for every unused timeslot.
It’s crucial that patient engagement solutions must be specifically designed with a tactical approach towards patient outreach. This is especially significant considering growing consumer demands and rising competition. It’s no time for healthcare facilities to wait around for patients to make their first move. Hospitals and practices most often ignore the importance of personalization in patient outreach. On the other hand, healthcare consumers expect the same level of convenience and personalization that they experience from retail, consumer brands and other sectors. To deliver superior Patient Experiences (PX), care providers need to incorporate personalization strategies into their care coordination solutions. Automated appointment reminders, tailor-made patient education materials, secure messaging platforms, intake management, patient consent forms, referral management solutions and other personalized approach to patient engagement solutions ensure that patients experience a more seamless and effective healthcare journey.
Leveraging next-gen technologies like Artificial Intelligence (AI), automation and analytical insights are amongst the key ways to improve patient outreach. Manual patient outreach methods can lead to increased operational costs, while also resulting in disconnected systems,delayed patient care and negative consumer experiences. Automating patient outreach programs can help Practices and Hospitals streamline processes, enhance collaboration with patients and ultimately drive better outcomes.
The internet is swamped with review sites that are looked up, trusted by consumers and helping them in their decision-making process. The majority of healthcare consumers look for their new services providers, including their Physicians on these sites—to assist them in their search. Ensure that you provide a 5-star experience to your patients—allowing them to enhance patient engagement and loyalty, while also to leave a positive review about your Practice or Hospital.
Referral Management is one of the most under-utilized opportunities to increase patient volume and improve cash flows. Making a prompt attempt to reach out to your new referrals could significantly increase the chances of patient visit. Research indicates that over 33% of patient referrals do not follow up with their specialists and about 40% of patients who contact the specialists for initial inquiries do not visit them. Care providers need to integrate automation solutions to streamline patient referral programs and improve efficiencies.
Preventive care is a significant component in the era of value-based care that directly impacts patient outcomes. Successful patient outreach models are designed to deliver superior patient care by combining artificial intelligence and analytics capabilities—that provide intelligent predictions and actionable insights that help providers make timely interventions and offer better patient care.
SolvEdge is a leading Medical Billing company, offering end-to-end revenue cycle management services to our broad spectrum of clients around the globe. Our digital transformation and Revenue Cycle strategies are designed with one goal: Simplifying Healthcare financial experiences. Reimagining healthcare delivery for our clients worldwide, our history of simplifying healthcare goes way back to 2004. Today, SolvEdge is trusted by our diverse set of clients including 450+ Hospitals, 3500+ Physician Practices and millions of Patients—by solving their most complex challenges and helping them deliver consistent, cohesive and collaborative care. SolvEdge is headquartered in Chicago, U.S with its R&D and delivery centers in Chennai, India. We are a passionate and dedicated team of Doctors, PhDs, SMEs, technologists, analysts and others who work together to offer outcome-driven solutions that are best-in-class. To learn more about our tailor-made revenue cycle solutions, talk to our team.
From our humble beginnings as a healthcare start-up—to becoming a full-blown healthcare-exclusive digital transformation provider, our journey has been quite a remarkable one. Today, SolvEdge is a leading-edge Healthcare services and solutions provider—trusted by 450+ Hospitals, 3500+ Physicians and millions of patients across the globe.